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Vegan by design

Nothing from animals. Here's the receipt.

Nothing in Just 7 comes from animals. We're collecting written supplier statements to back that up, and we plan to certify.†

By designSupplier statements pendingCertification planned

Overview

JUST 7 · THE LIST

Every ingredient, accounted for

1. Pullulan filmFermented
2. Lauryl glucosideVegan
3. Decyl glucosideVegan
4. Sodium carbonateMineral
5. Plant glycerinVegan
6. Sodium citrateFermented
7. WaterWater
From animals0

Read any label

Names that can hide animals

These can come from animals in other detergents, and the label usually won't say which. None of them are in Just 7.

GlycerinCan be made from animal fat. Ours isn't from animals.†
MuskStarted as an animal product. We use none, of any kind.
Stearic acid and stearatesCan come from animal fat or plants.
Tallow derivativesRendered animal fat, sometimes under other names.
LanolinComes from sheep's wool.
Some enzymesMost are made by fermentation, but it's worth asking.

Vegan and cruelty-free questions

Is Just 7 vegan?

Nothing in Just 7 comes from animals. That includes the glycerin, which can be made from animal fat elsewhere. We're collecting written statements from our suppliers to back that up, and we plan to certify.†

Is the glycerin in Just 7 vegan?

Yes. Nothing in Just 7 comes from animals. We'll share the supplier spec when we have it.†

Is Just 7 cruelty-free?

We don't test on animals, and we require the same from our suppliers for every ingredient. We'll show a cruelty-free logo only once an independent certifier like Leaping Bunny approves us.†

Why no musks?

Musk was originally an animal product. Most musk scents today are synthetic, but plenty of vegan shoppers would rather skip them entirely. So would we.

Go deeper: Vegan Laundry Detergent: How to Tell If Yours Really Is

Seven ingredients. Seven percent.

7% of every sale goes to animal sanctuaries and nonprofits.†

Nothing in Just 7 comes from animals, and a share of every pouch goes back to them. Seven ingredients in the sheet, seven percent to the animals. Needs legal review

We're choosing our partners now and will name them here once they're confirmed.

Partner sanctuary 1
to be announced
Partner sanctuary 2
to be announced
Partner sanctuary 3
to be announced

Pre-order now

Orders ship Jan 11th.

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And from the first pouch, 7% of every sale goes to animal sanctuaries and nonprofits.†

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Orders ship Jan 11th. No spam, no sharing your address.